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Advertising B.S.

Newhouse has one of the top advertising and digital branding programs in the country, helping students to become “big thinkers” and future leaders in the industry.
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Newhouse student gives presentation in front of classroom.

About this Program

  • Benefit from an interdisciplinary approach to learning that introduces students to both theory and practice.
  • Learn through project-based experiences using real clients in almost every advertising class.
  • Gain up-to-the-minute insights into your future career from industry leaders who regularly visit campus.
  • Create inspiring and innovative campaigns in classes and learn about what makes for successful strategies.
  • Be part of a program with a tradition of winning top honors in national and international college competitions.
  • Build your portfolio and gain valuable experience through the largest student-run advertising agency in the country.
  • Study with faculty members who bring extensive experience and scholarly activity to their academic work.
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Program Information

Degree Type

Major

Outcome

B.S.

Modality

In-person

College or School

Career Path

Related Pages

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S.I. Newhouse School of Public Communications

The Newhouse School is more than just the nation’s leading communications school. It's where passionate young minds go to discover what they can become—communicators, storytellers, leaders and innovators.
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Curriculum

The curriculum provides an interdisciplinary approach to learning, introducing students to both the theory and practice of the advertising business through project-based experiences working with real clients.

In addition to taking core courses in advertising and communications, you can select one of two tracks: creative, or insights and strategy.

Extracurricular Opportunities

Student-run advertising agency

TNH

With more than 200 members, TNH is the largest student-run advertising agency in the nation. Based at the Newhouse School, TNH recruits students with a variety of disciplines, backgrounds and skill sets. The leadership and roster of student associates are refreshed every semester to create a constant flow of fresh ideas. TNH works with Syracuse-based businesses and national brands, creating campaigns to provide creative solutions for our clients’ business goals.

Related Programs

  • Public Relations B.S.

    Learn to use strategic communications to promote the image and mission of an organization or business.

  • Television, Radio and Film B.S.

    Learn about the creative, management and production processes that are the foundation of the entertainment industry.

  • Journalism B.S.

    Whether you aspire to break news, tell captivating stories or specialize in sports reporting, the journalism major prepares you to succeed in today’s dynamic media environment.

Learn more about this program

Advertising B.S.
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